"The instructors' enthusiasm and thorough command of the subject matter created a learning environment that allowed me to digest a large amount of high-level material in a very short period of time. Great mix of background/theory and practical (case) examples. I would recommend this class to marketers and researchers both with and without an MBA for a great overview/refresher on new product development."

- Benjamin Riley
Product Marketing Specialist
ONDEO Nalco

" The program was really dynamic and proactive, helping me a lot to do a deep check-point in our Business Development process and methodologies"

-Gustavo Chicarino
Strategy & Business Development Manager
Accor Services Brazil

"A great deal of excellent material; great instructors. Very nice classroom setting and food was fantastic. I look forward to taking additional courses."

- Daren Pietsch
Manager, Market Development
Rayonier Performance Fibers

"Absolutely targeted and relevant to my current position and career. Most importantly, curriculum of course (depth and breadth) delivered by experts in product development field."

- Grace Toncich
Director, Business Assessment
Comcast

"All three instructors were fantastic! All very different but brought key insights and perspectives."

-Chad Fife
Marketing Manager
Hartcourt Assessment

"Attending the University of Chicago's New Product Development course as a team had tremendous value. Each of use comes from different functional areas within our organization so our perspective on the learning was multi dimensional. We have a network now that we are back on the job to brainstorm, clarify our understanding and our approach toward new product development. We can also educate the management team on the fundamental concepts of new product development so we can begin to establish a core methodology within our organization."

- Rita Markle
Manager, Center for Learning and Development
RSA Solutions, Inc.

"Course met all expectations A++"

-Patrick Devlin
Marketing Manager
Smith & Nephew

"Every single person was completely dedicated to me getting the most out of this program and having it add practical value when I returned to my company. I was not left with a feeling of 'How can I make this work for me?' but rather, 'I can't wait to get started!'"

- Melissa Hall
Dir. Service and Product Innovation
Wellpoint Health Networks (Blue Cross of California)

"Excellent and relevant to real world situations. Sanjay Dhar is the main reason I would recommend course!"

-Aziz Ucmakli
Assistant to Division Director
Honda R&D Americas, Inc.

"I have really enjoyed the class. Instructors were engaging and have real-life experiences in a variety of industries that make the examples impelling."

-Beth Ann Morsman
Marketing Director
FloraCraft Corporation

"I started out the course with roughly zero knowledge on these issues, but by the end of the week, I felt comfortable answering these questions. Don't get me wrong. This course was not easy. I spent long nights reading during this one-week course, but all of the homework paid off in spades! It's the right information taught in an easy to comprehend system by an all-star staff."

Scott Thompson
Director, New Products
Laminators, Inc.

"I wish I had taken this class years ago. I plan to revise my research strategy and stage gate process based on elements learned in the class starting Monday."

- Gary Wemmert
Director of New Product Development
Dorner

"It was a great way to refresh, update and enhance my existing skills."

- John Kawauchi
VP Business Development
Nationwide Financial

"Just wanted to thank you for a terrific course. It was like drinking out of a fire hose—but undoubtedly the best Executive Education course I have taken. Thank you for your tremendous effort and for always going the extra two miles."

-Laird McCulloch
Director
Timber River Properties

"New Product Innovation, Development and Implementation Strategies is an excellent class for all marketing professionals interested in a refresher course. Foundations of new product development processes were well explained and demonstrated. Case studies were expertly chosen to reinforce course objectives."

- Robert C. Hudson
Marketing Director
Alberto Culver

"Nice balance of speaker styles. Each took time to meet us individually and understand our basic businesses, then applied that in the sessions."

- Carole Jefferson
Sr. Marketing Manager
Becton Dickinson

"Outstanding instructors! A very useful program. A nice mix of theory and application. Time well spent. More comprehensive than I expected. I can't wait to apply what I have learned!"

- Carol Rossman
Group Product Manager
U.S. Bank

"Provided good insights into market research techniques we do not do now. Glad that the theory was covered, and not just the technique. Case studies work great."

- Tim Majewski
Engineering Project Leader
Lutron Electronics Co. Inc.

"Provided very valuable info which can be applied directly to the job."

- Monique Oehlers
Service and Market Developer
United Telecommunications Services N.V.

"Sanjay Dhar is an extraordinary, elegant speaker with dedication and excellence"

-Dr. Anjan Reddy
Technical Director
Bel Brands USA

"The best executive education course I've ever taken - truly substantial and engaging. Learned more in a day than the entire run of some other seminars."

- Al Girardi
SVP, Marketing & Communications
Innodata Isogen, Inc.

"The excitement and enthusiasm for the subject matter persuades the class and makes for a very stimulating experience!"

-Jeff Shugart
Executive Vice President - Commercial Development
Filtrona Fibertec

"The program gave me great value, made me work hard along the week. I learnt a lot and enjoyed it very much."

- Roberto Rivera Campos
Director of Economic Studies
Salvardoran Foundation for Economic and Social Development

"The quality is one of the highest I've seen, similar or better to the ones I've been exposed to at major food and [consumer package] companies."

- Mario Cabrera
Innovations Manager
Pennzoil Quaker State

"The staff was always responsive to questions and showed not only a command of their material, but other business sciences as well (e.g. economics). Sanjay Dhar is a very friendly, sincere person who truly loves the art / science of marketing. He made this class!"

-Lara Grossman
Director of Business & Marketing Development
Tanimura & Antle, Inc

"This class gave me ideas that I can take back to improve my current process. It left me excited and motivated to go back to my organization and implement things that I have learned."

- Ashlee Cribb
Market Manager
Imerys

"This is an extremely high-quality seminar from all perspectives - the instructors, the attendees and the facility; attendee interaction is absolutely a critical element of the success."

- Richard Kozerski
Director of Engineering & Technology
Dana Corp. Victor Reinz Division

"This is definitely the best course in this subject area I have ever attended. If you can't take home a host of actual, hands-on tools from this, you never will. So much value and relevance."

- Bob Pemrenke
Innovation Liason
Smith & Nephew

"This program goes through strategy and techniques in a quantitative and down to earth approach that guarantees the possibility of application. Add to this high caliber professors in a top class facility and what you are facing is a very profitable investment."

- Carlos Heeren
Partner
Apoyo Consultoria

"This was by far the most valuable executive management class I have taken. Highly 'actionable.' I will use many of the materials and tools I received."

- Mary Ann Rivers
VP New Business Development
Valassis